Let's get to business. Our work.
ELS Language CentersUSAUniversityGuide.com Johnson & JohnsonJJPAF.org Johnson & JohnsonJNJBTW.com ELS Language CentersELSAEC.com Ortho-McNeil-Janssen Pharm.Levaquin.com Johnson & JohnsonDomain Central Application Johnson & JohnsonLegalEase Intranet Tibotec TherapeuticsMYTT Intranet ELS Language CentersIWEG.com Victory SelectionsVictorySelections.com Chain of HopeChainhope.org Jonathan FassAcceleratedStrength.comUSA UNIVERSITY GUIDE WEBSITE
University search for international students
The English Language Services (ELS) USA University Guide helps connect international students with US universities. ELS counseling agents, located all over the world, guide students in their region towards meeting the English requirements and attending a US university.
We were approached early in the concept phase to plot out the architecture, design the interface, develop the robust functionality, and launch the redesigned website. The size of this project drove us to scope it out in 2 phases: design and development.
The new website application is currently being used throughout the world by counseling agents and students. It was so well received that it has been featured on Turkish television, and broadened ELS in ways that they didn't expect. We are currently monitoring site metrics and planning future enhancements.
JOHNSON & JOHNSON PATIENT ASSISTANCE FOUNDATION
Teamwork is our secret ingredient
Johnson & Johnson operating companies have been helping patients in need through patient assistance programs for more than 16 years. The program was disseminated across multiple operating company and program websites and now the business moved to providing this charity from a stand-alone organization:
Johnson & Johnson Patient Assistance Foundation.
The organization approached us with a blank slate for an online presence, and an internal designer who would carry out the design. We scoped helping the foundation analyze their audience and business goals, organize their sitemap, layout wireframes, provide design consultation, program the front-end (including AJAX elements), test, and finally launch the website.
The website launched within a total engagement of five months. The Foundation is ecstatic with their new look and feel, and we are currently scoping out ongoing curation for their website.
JNJBTW BLOG
Getting established in the social space
The JNJBTW blog launched two years ago as the official corporate blog of Johnson & Johnson. The blog was a bold venture into the social media space for a large company in a highly regulated industry. JNJBTW has defined itself within the corporate branding strategy by connecting and engaging people in a human voice, while providing education, conversation, and perspective.
Our team was approached to redesign and redevelop the WordPress blog. The design team led a Design Discovery Exercise with key leaders of Corporate Communications to understand the vision, personality, and audience. Through a series of iterations the final design was selected and our development team took over. We were able to pull together components for the blog, create a new blog template from our design, imported the content database, and viola. The new JNJBTW.com blog was born.
ELS AMERICAN EDUCATION CENTER WEBSITE
Transitions make memorable experiences
English Language Services (ELS) began marketing their American Education Centers to help international students pursue higher education in the US. Additionally, they assist US universities in their international recruitment efforts. They needed an easy-to-update website, with a blog component to market their service as well as log their universities recruitment events.
We designed and developed their website using JQuery transitions to make the experience delightful and memorable. Integrating their blog made the site easier to update with news and tour information. It also gave them the opportunity to update parts of their website through their blog. The site is now helping them signup more universities to tour international countries, and international students to get an education in the US.
LEVAQUIN® WEBSITE
Time for a rebranding
LEVAQUIN® is a bacteria killer than helps treat all manner of infections. The Company sought to rebrand the drug, and called us in for the web portion of the initiative. Our market research sessions with the branding agency, as well as the Internal Communications Team, gave us a sense of the varied audiences with whom they were targeting. We created architecture diagrams to organize the content based on the research, then we designed the site to speak to the new brand.
DOMAIN CENTRAL INTRANET SITE
One system for all global domain name requests
The Johnson & Johnson Trademark Office had a difficult time processing domain name requests from the Johnson & Johnson Family of Companies. Beyond that, they needed to establish communication measures to help keep their constituents informed about the status of their requests.
We created an internal application called Domain Central. Domain Central helps submit, track, and report on all domain names requested, in progress, and already registered by Johnson & Johnson. Our process started by analyzing and mapping how their internal processes worked. We then devised a flow system that would create greater efficiencies for all parties. With the new flow in place we designed and developed the application to help make the process as easy, fast, and error-free as possible. Today the system is being used worldwide, and we continue to maintain the data.
LEGALEASE INTRANET SITE
Satiating the informational needs of lawyers
The Johnson & Johnson Law Department needed a quick, and cost effective solution for providing them with information within a new Intranet site. The ease of content management was essential to the success of the website. “If it’s not easy to update, it will fail,” was the underlying challenge.
We started with our Design Discovery Workshop to help them understand our creative process, while also helping us achieve an understanding of their vision, architecture needs, and design direction. We blueprinted a fresh and engaging web application and Intranet design that would be easy to implement in Microsoft SharePoint. Today the Intranet supports their global audience of internal and external lawyers to provide them with latest news, trends, and policies.
MYTT INTRANET SITE
Barely out-of-the-box SharePoint design
Tibotec Therapeutics was going through some organizational changes and needed to update their Intranet site for campus employees. The Intranet site needed to be integrated with their various departments, while also allowing for multiple content managers from across the Company. The timeline for launch was short and the ability for a custom SharePoint setup by the IT Department was not feasible. This challenged us to create a delightful and memorable experience, within the rigid structure of the default SharePoint build.
We started by auditing their current site in order to understand the content organization and ownership. We met with key stakeholders for our Design Discovery Workshop to understand the brand, audience, content, and creative direction. With a composed set of wireframes and site structure, we fashioned a site using clean iconography and a 3D luster. It was well received by our customers in the Communications Department, as well as the developers in the IT Department.
INTERNATIONAL WORK EXPERIENCE GROUP (IWEG) WEBSITE
Supplementing the sales cycle
When ELS and STB began a partnership to help international students to come to the US for internships and training programs. The marketing team put together a version 1.0 website within an astounding two weeks. Some months later, ELS marketing approached us to architect and design a real website with real goals.
With the help of our information architects, we were able to devise a site structure that supplemented their sales efforts and focused the objectives of the website. Our designers and developers were able to launch the redesigned iweg.com in six weeks. The new website enhances the brand, gives stability to a new business, and draws considerable traffic on a daily basis.
VICTORY SELECTIONS WEBSITE
Establishing corporate identity
The owners of this start-up company have over 60 years combined experience in the wine industry, but no corporate identity to gain a foothold in the marketplace.
We held our Design Discovery Workshop with the Company principles to understand their brand, online objectives, audiences, and content organization. We produced a design and developed the site with a very cost effective content management system (CMS), so they could manage their own site updates. With the help VictorySelections, we launched their website with features that enabled them to legitimize their business with customers, suppliers and partners.
CHAIN OF HOPE WEBSITE
Live in two weeks
When Chain of Hope, a new charity organization focusing on breast cancer research, approached us with a fundraising event and no website, we couldn’t help but join the cause. Our first pro-bono client needed a website to support a golf event occurring in four weeks.
With little direction, limited content, and a print campaign that hadn't gone to the printers, we began designing. We were proud to get approval on our first design, and subsequently launch this beautiful site in less than two weeks. The site has encouraged sponsors, donations, and publicity in ways that the organization had never expected.
ACCELERATED STRENGTH BRAND & WEBSITE
Build from the customer up
Dr. Jonathan Fass is a renowned physical therapist and university lecturer who specializes in weight loss and strength training. His witty, unpredictable, talent and natural game has made him a well-known pundit for health and fitness education. When Fass came to us he already had an online presence through forums, blogs, and podcasts. However, he needed a brand and website experience for his new venture, in virtual custom fitness training and nutrition programs.
We started by talking to his customers, then built personas that we used to wrap around the brand and website. We developed the website with an easy-to-use content management system, so he could update information as easily as filling out an online form. We also helped Jonathan leverage the popularity of his blog to increase traffic and rankings to his services website.
